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Super Bowl LVII marked a defining moment for Patrick Mahomes and the Kansas City Chiefs, which won the championship game against the Philadelphia Eagles by a spread of 3 points.
The 38-35 scoreboard assisted hip hop star Drake in winning a $1 million bet and also scored the title for becoming the third most-watched show in the history of television with an estimated 113 million viewers and most-watched Super Bowl in the last six years, according to Nielsen’s analytical reports.
On the music front, Rihanna did even better than the actual sporting event, drawing in an additional 5 million viewers for her 13-minute Apple Music sponsored performance. Preliminary reports indicate that the Barbados songstress amassed 118.7 million viewers across Fox, Fox Deportes, and Fox Sports and NFL Digital properties.
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Pop music obviously has the biggest hold on channel switchers that tune into Super Bowls solely for the halftime shows. As a result, pop icon Katy Perry, who performed back in 2015, holds the number one spot for the most viewers during a halftime performance at a whopping 121 million households.
Yet, there’s something about Rihanna. Not only is the 9-time Grammy winner’s discography bubbling with universal anthems from “Umbrella” to “Diamond,” but her molecular kinship with fashion and beauty drives people bananas.
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Couple that with the added surprise of a new bundle of joy being introduced on the Super Bowl stage and the fact that she’s neglected her music baby for about 7 years, and the aftermath is congratulations, controversy, and conversation.