As the ongoing presidential elections leave America in limbo on whether Trump will be reigning for another term or if Joe Biden will be stepping into the laborious role, rappers Ric Hard, J The Man and Dismost are imparting their “three” cents on the civil and political shenanigans as of late. The rap trio’s music visual for the single “Move Faster” appropriately dropped one day before Election Day.
Filmed by Cool Like Dat Studios with video edits and post done by J The Man, the visual opens with a young woman donning an American flag riddled two-piece set riding a skateboard. Ric Hard raps over the hook, “Put a foot in her ass | She might move faster | America’s a bitch | a pimp and a pastor.”
The hook leaves much to be interpreted, but with the year of protests and riots brazenly in our faces, it could easily be interpreted as a call for people to give the American system motivation to change; by any means necessary.
Nestled in the heart of the hood, J The Man makes his grand entrance using his signature Texan cadence with a zealous lyrical piece denigrating the hypocrisy of the deceitful American Dream. He raps, “J The Man, live from the pulpit | America the beautiful on all that bullshit|White folk, tripping again |Need to lighten up about my darker skin.”
During his part, a man parading around in black face symbolizes the ongoing irritation of racism when he closely follows the rapper everywhere he goes. J The Man has no filters as he expresses his repulsion with the rampant overt racism that has escalated over the years. Although garnished with a coarsened delivery, his message is clear that he wants bigotry and racism to end.
Ric Hard applies even more pressure behind the message. In the visual, he appears to be acting as a pimping pastor, as he holds the Holy Bible. The rapper references Black Lives Matter and Dr. Martin Luther King’s “I Had A Dream” after likening the social construct of America to a prostitute, in so many words. The pill is hard to swallow, but is a stark reality of the current ethos of some U.S. citizens.
By the time Dismost enters the frame, it is apparent that “Move Faster” is not a song that coddles the sensitive with political correctness. Dismost antagonizes the racist with a history lesson in all of the hostility that black people have faced over time.
Names of black people unjustly killed appear on the video before flashing to the nightmarish images of Emmett Till, a 14-year-old black child who was brutally murdered in 1955 for allegedly whistling at a white woman. Images of George Floyd, gentrification, the Egyptian Sphinx and a lynching flash throughout Dismost’s part of the visual.
Produced by @ConleyWest1, “Move Faster” is reminiscent of the raw and uncut style of famed Ruthless Records rap group N.W.A. who rang the alarm on injustice using a menacing, in-your-face approach.
See the video for yourself: