Super Bowl LVII marked a defining moment for Patrick Mahomes and the Kansas City Chiefs, which won the championship game against the Philadelphia Eagles by a spread of 3 points.
The 38-35 scoreboard assisted hip hop star Drake in winning a $1 million bet and also scored the title for becoming the third most-watched show in the history of television with an estimated 113 million viewers and most-watched Super Bowl in the last six years, according to Nielsen’s analytical reports.
On the music front, Rihanna did even better than the actual sporting event, drawing in an additional 5 million viewers for her 13-minute Apple Music sponsored performance. Preliminary reports indicate that the Barbados songstress amassed 118.7 million viewers across Fox, Fox Deportes, and Fox Sports and NFL Digital properties.
Pop music obviously has the biggest hold on channel switchers that tune into Super Bowls solely for the halftime shows. As a result, pop icon Katy Perry, who performed back in 2015, holds the number one spot for the most viewers during a halftime performance at a whopping 121 million households.
Yet, there’s something about Rihanna. Not only is the 9-time Grammy winner’s discography bubbling with universal anthems from “Umbrella” to “Diamond,” but her molecular kinship with fashion and beauty drives people bananas.
Couple that with the added surprise of a new bundle of joy being introduced on the Super Bowl stage and the fact that she’s neglected her music baby for about 7 years, and the aftermath is congratulations, controversy, and conversation.